Monday, 26 September 2011

Study Task 1 - 5 Examples of Branding & Identity




This is branding for warehouse the way the gloss and matt work so well together adds a really expensive feel to the document. The entire article looks very well made and put together and would be something you'd want to keep. Using high res imagery when creating documents like this is a must just looks so good.






This is a great example of a consistency within a brand. The colours and straight edges look brilliant. This clean cut and vectoristic look works really well and the print based side of it only increases the professionalist look of the pieces. The above shows how the brand can spread into the digital media as easily as printed and still look fantastic.



I love how the spot varnish is used onto of the matt black paper it just looks so beautiful and adds such texture to the document. The typeface used speaks luxury and works so well with the entire piece.



The above is one of the nicest examples of branding I've seen in ages. the debosed look on the front of the book giving off an almost glossy look and mixing the blacks with the yellows is brilliant. The letters being yellow and white to add contrast is really nice.





The above is probably the more boring of the selection but it all comes together really nicely and looks very professional. It looks much better than many branding I've seen but as its based on womens underwear i can imagine it isn't the easiest to design for...

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