Other kinds of oils.

I have been thinking about how to package my branded oil... I know i want to create a range of oils in an easy to read and easy to understand format... I have been thinking a lot about the glue stick idea and how to package it, but would this feel too new? are people so used to the liquid format that such a drastic change would scare them off... perhaps I'm playing it too safe..

I thought about other oils which are out there. The most commonly bought oil is kitchen oils, such as olive oil so I'm looking into packaging for this type of oil..

This is such a beautiful design and hugely inspiring me.

The above show quite nice ways of selling oil for the kitchen and I'm thinking about how i can use this to my advantage... I don't think i want to resort back to selling the oil brand as a liquid as its just too easy... i want to create something crazy and new... something i feel should be out there as a motoring enthusiast which isn't !...

The way the above use simple designs to look elegant is brilliant. I feel that if car oils lost the whole mannish and mechanical feel it has people would be more interested in maintaining the oil levels in their car because it would be cool to buy it instead of a complicated choir..

Thoughts

• The above show how elegant designs can increase the effect of expense.
• Ditching crude manly styles would make people more interested in it
• I feel using the elegant effect would work on something which costs so much to buy and will make people sort of respect the very thing their driving around and maintaining.
• Maybe using a colour code idea on my designs would be helpful rather than the letter codes most oils use now...